We were approached by the MG Owners Club based in Abingdon, Oxfordshire to design, print and wrap and entire orange coloured MGB on behalf of Macmillan Cancer Research.
With a design brief stating only that both MG and Macmillan Cancer Research were to feature prominently, we settled on a design concept where one half of the vehicle would promote the MG Owners Club and the other Macmillan Cancer Research through the use of a denim / zip graphic effect.
Files were prepared and printed onto cast self adhesive vinyl with matching gloss laminate into sections in order to cover the nearside, offside, rear and bonnet of the vehicle. Further detailed graphics were printed and profile cut to size and shape.
From design concepts, proofing and approval to production and fit, this project was two weeks.
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